Product intelligence for Shopify

Know which product changes grow your sales.

Clearstep gives every product in your store its own funnel (views, add‑to‑cart, checkout, purchased) and tracks every change you make to it. Line two products up side by side to see exactly where the slow one loses shoppers, and measure whether each price edit, discount or restock grew sales or cost you orders.

Two products, same traffic, one sells twice as much. Clearstep shows you where they diverge, and what to do about it.

One email on launch day, with early-bird pricing. No drip sequence, no newsletter.

Linen Camp Shirt · change impact Last 60 days
Price −10% · 14 Jun +18% conversion · 14 days after
Before 2.2% 31 orders
After 2.6% 43 orders
Verdict +12 orders 1,840 sessions counted

Why does one product outsell another that gets the same traffic?

Shopify tells you how the store did. It won't tell you that your linen shirt loses two thirds of its shoppers at add-to-cart while your tees lose them at checkout, because it has no per-product funnel. So the fix stays invisible.

And you ran thirty experiments last month without calling them that: price edits, a discount code, two restocks, a new colourway. Which of them made you money? Right now the answer is a hunch.

  • Per product Its own funnel, not a store average
  • Per variant Find the colourway dragging it down
  • Per change 14 days before vs 14 days after

How it works

Two sources in. One product story out.

Sales come from your Shopify backend. Shopper behaviour comes from your storefront. Clearstep brings the two together against the product and the variant, then holds every claim to a fixed window.

Sources

Your Shopify backend

Orders, refunds, price edits, restocks and variant changes, straight from your store's own records, the same ones your payouts are built from.

OrdersProduct changesStock

Your storefront

Set up with the app in a few clicks. Records what shoppers do on the way to an order, nothing about who they are.

Product viewsAdd to cartCheckout

Clearstep engine
Analytics engine Connect · measure · verify
  1. 01 Match to the product. Everything is measured against a product and a variant, not a page or a store average.
  2. 02 Join browsing to buying. Shopper steps are connected to the sale, so each funnel ends on a real order.
  3. 03 Pin every change. Price edits, discounts and restocks are marked on the product's sales line, dated.
  4. 04 Hold the window. 14 days before against 14 days after, fixed before the result exists.
  5. 05 Guard thin data. Under 100 sessions a side, it says “too few to compare” instead of a percentage.
What you get
A funnel per product Views → cart → checkout → purchased
A verdict per change Grew sales, cost orders, or too close to call
Product vs product The step where the slow one loses shoppers
Variant leaks The colourway or size dragging the average
Answers in your AI assistant Just ask: “which change lost me orders?”

Setup takes a few minutes and recording starts immediately. Funnels and the change log are useful from day one; change verdicts appear as soon as there's enough traffic behind them to report honestly.

Know your products. Grow your sales.

Compare any two products and see where the slower one loses shoppers.

Line their funnels up step for step. Same traffic, half the sales usually has one culprit, and it's a step, not a mystery.

Linen shirt 1.1%

Cotton tee 2.5%

Divergence at add-to-cart: the shirt loses 62% of viewers there, the tee loses 28%.

Every change you make, sitting on top of that product's sales line.

Price edits, discount codes, restocks and new variants are pinned where they happened. Click one to see the 14 days either side.

Price −10% +12 orders

New variant: Sand −7 orders

Restock: Navy / M Too few to compare

Find the variant that's quietly killing a product's sales.

A product that looks average is often one strong variant and one that never converts. Clearstep splits the funnel by variant so you can pull, reprice or re-shoot the one that's leaking, from traffic you're already paying for.

Double down on the winners. Roll back the losers.

A change that worked on one product is a change you can repeat across the catalogue. A change that's costing you orders shows up in two weeks, not two quarters. Rolling it back still gets the orders back.

Built for decisions with real money on them.

You're going to reprice a product on the back of these numbers. Here's why they hold.

  • Purchases counted from your Shopify backend So the numbers match your payouts, not what a browser managed to report.
  • No percentage below 100 sessions a side So when Clearstep calls a winner, you can act on it.
  • A fixed 14-day window, chosen before the result exists So a reported lift is a real lift, not a window picked to flatter it.
  • Every number opens its underlying events Check the receipts yourself, down to the order.
  • It reports what changed, never an invented reason No stories about the weather, so the wins are ones you can bet on.
  • Shopper behaviour only: no personal data collected Clearstep records steps towards an order, not people.

Two plans. Both start with a 14-day trial.

One plan for growing stores, one for larger catalogues that need the deeper analytics. Try either free for 14 days, long enough for your first change verdicts to land.

Early-bird pricing at launch Waitlist members get told the day Clearstep goes live, with a launch discount that stays with the store. Join the waitlist →
Growth Price coming soon

For small and growing stores

Product funnels, the change log and change verdicts across your catalogue. Everything you need to find the products costing you orders.

  • A funnel for every product and variant
  • Change log with 14-day before/after verdicts
  • Order counts taken straight from your Shopify backend

14-day free trial · no card up front

Advanced Price coming soon

For established stores

Everything in Growth, plus the deeper analytics a large catalogue needs and the volume to match.

  • Product-vs-product funnel comparisons
  • Variant-level splits to find the leaking colourway
  • MCP access: ask your AI assistant directly

14-day free trial · no card up front

Where we're at

Clearstep isn't launched yet, so there are no testimonials here and no numbers we can't stand behind. What there is: a tool that counts orders the way Shopify counts them, and says “too few to compare” when that's the truth.

Common questions

What does Clearstep do?
Clearstep gives every product in your store its own funnel (views, add-to-cart, reached checkout, purchased) and tracks every change you make to that product: price edits, discounts starting and ending, restocks, new variants. You see where each product loses shoppers, and what each change did to its sales in the 14 days that followed. Repeat the changes that worked across the rest of the catalogue; roll back the ones that cost you orders.
Can Clearstep show me why one product outsells another?
It shows you where the two diverge, which is the part you can act on. Line their funnels up step for step and the gap has a location: your linen shirt loses two thirds of its viewers at add-to-cart while your tees lose a quarter, so the work is on the product page, not the price. Split either one by variant and you will often find a single colourway dragging the average down. What Clearstep will not do is invent a reason. It points at the step where the sale is lost and leaves the story to you.
How is Clearstep different from Shopify’s built-in analytics?
Shopify Analytics tells you how the store performed over a date range. Clearstep tells you how each product is doing and what your changes did to it. Shopify has no per-product conversion funnel, and its automatic chart annotations cover product publishes, theme publishes and app installs, not the price, discount, inventory and variant changes you make every week. Most merchants use both.
What does “too few to compare” mean?
It means one side of a change got fewer than 100 sessions, so any percentage would be noise. At that sample size one extra order swings the conversion rate by whole points. Clearstep shows the raw counts and keeps watching until the traffic arrives. That is what makes the numbers it does print safe to act on: repricing a product on the strength of a fluke costs real money.
What can I see on day one?
Funnels and the change log are useful the same day you install. You can see which products lose shoppers at add-to-cart and which lose them at checkout, and every change you make from that moment is dated and pinned to the product it touched. Change verdicts need traffic on both sides of a change, so the first of those land about 14 days in, and keep coming with every change you make after that.
How does Clearstep count purchases?
From Shopify’s order record, server-side, via webhooks: the same orders you get paid for. Browser-based purchase tracking loses orders to ad blockers and cookie banners, which is why other tools often report fewer sales than you actually made. Clearstep’s order counts match your admin, so you can plan a price change against them.
What data does Clearstep collect?
Store events and aggregate session data. Clearstep records the steps a shopper takes towards an order, not who they are: no customer names, no email addresses, no payment details, and no tracking pixel that follows shoppers to other sites.
When does Clearstep launch and what will it cost?
Clearstep is pre-launch and not yet listed on the Shopify App Store. There will be two plans: Growth for small and growing stores, and Advanced for larger catalogues that need product-vs-product comparisons, variant splits and MCP access. Both start with a 14-day free trial with no card up front. Prices are published at launch. Join the waitlist and you get one email that day, with early-bird pricing that stays with the store.
Will Clearstep slow down my storefront?
No. Change detection runs on Shopify webhooks with no storefront code at all, and funnel measurement uses a small asynchronous script that does not block rendering.

Contact

Questions about your store? Ask us directly.

Whether it's a question about how the numbers are measured, an early-access request, or something you'd like Clearstep to answer about your catalogue — write to us and a person replies.

Email

We answer within one business day. For launch news and early-bird pricing, join the waitlist instead.

Be first in when Clearstep launches.

One email on launch day, with early-bird pricing for the stores that got in first. Then you can see which of your products is quietly costing you orders.